Walmart Affiliate Program
3.5 / 5
Walmart's affiliate program, where approved creators and publishers earn commission on Walmart.com purchases made through their links.
Monthly cost
$0Category
Affiliate networkLast updated
October 13, 2026Pros
- Free to apply
- Huge product range that almost everyone shops
- Trusted household brand
- Walmart Creator offers extra programs and special rates for creators
Cons
- You have to apply and be approved
- Commission rates vary by category and can be low
- Rates and promotions change often
- You need steady traffic to earn meaningful amounts
Verdict
Walmart is a name every family trusts, so links to it convert well.
Commission rates vary a lot by category, so check the current rates for the products you plan to share.
Questions
How do I join?
Sign up at affiliates.walmart.com. Creators can also look at Walmart Creator at creator.walmart.com.
What are the commission rates?
They vary by product category and change over time. Walmart Creator sometimes runs higher limited-time rates, such as 15% on Walmart Fashion.
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