HBA Builder vs Kajabi: Honest Comparison
Two options, side by side, with the real costs and the honest downsides. No hype, just what I'd want my own family to know before they choose.
| HBA Builder | Kajabi | |
|---|---|---|
| Overall rating | 5✓ | 3.5 |
| Monthly cost | $25✓ | $89 |
| Category | Marketing platform | Marketing platform |
| Pros | Unlimited pages, funnels and websites for one flat $25 a month; Drag-and-drop editing and ready-made templates, with no code needed; Forms, popups, membership areas and members-only pages built in; Connect Stripe to sell one-time products or subscriptions; Funnel Builders Academy training and live help sessions included; 80% commissions: $20 a month for each referral who stays active | Courses, coaching, communities and email in one place; Polished, easy-to-use member experience; Recurring affiliate program for promoting Kajabi; Popular with coaches and course creators |
| Cons | Pages only bring in leads if you send traffic to them; Extras such as your own domain or extra AI credits add to the cost; Like any builder, it takes some time to learn at first; Taking payments needs your own Stripe account | Expensive, with plans reported from $89 to $399 a month; Running your own affiliate program needs the Growth or Pro plan; More than a beginner needs before they have a product; Extra AI credits and contacts cost more |
| Verdict | HBA Builder (also called the HBA Funnel Builder) is a simple tool for building capture pages, sales pages, funnels and full websites without hiring a designer. For $25 a month you can build as many pages and sites as you like, and the price does not go up as you grow. Training and live help sessions are included, which matters a lot if tech has stopped you before. It pays HBA's usual 80%, which is $20 a month for each active referral. You still need to bring visitors to your pages, but if you are building any kind of business online, this is a fair price for everything it does. | Kajabi is a great home for coaches and course creators who already have something to sell. It's pricey for beginners, so it makes most sense once you have a product and an audience. |
Choose HBA Builder if you want unlimited pages and funnels for a flat $25 a month, with training and live help included. Choose Kajabi if you are a coach or course creator who already has a product and an audience.
HBA Builder
HBA's drag-and-drop page and funnel builder for $25 a month, with unlimited pages, templates, training and an 80% affiliate program.
Kajabi
A platform for selling online courses, coaching, memberships and communities, with built-in email, pages and payments.
What I chose for my family
Tired of opportunities that promise everything and leave you on your own?
I was looking for something to help my family stop struggling to get by. The Home Business Academy is what I found. A done-for-you system, simple daily steps, and a community that actually shows up for you.
No hype. No fake screenshots. Just real people helping each other get started.
No pressure. Take a look and decide for yourself.